Why Use a Web Professional Designer?

What Does a Web Designer Do?

A Web Designer’s goal is to create a website that looks and feels like the brand. In other words, a web designer gives your brand an online presence. To achieve this, the web designer follows a planned process of steps in order to arrive at the best results.

Might of interest – The history of website design

The Strategy Meeting

Web designers work with the client to understand their wants and needs for their website. We typically call this the ‘strategy of the process’. From this, the Web Designer will have an understanding of what the client wants to show. They’ll formulate how they can demonstrate this through the website.

Building a Wire Frame

Once a Web Designer knows what you want and how you want it, they’ll then develop a wireframe of the site. This is essentially an outline of the site to help demonstrate where text or images could go. As well as establishing a basic layout.

Presenting the Design

The strategy is complete, and the wireframe is created; what’s next? Next, is the process of designing the website. The strategy meeting inspires the design and this is where we define the needs from the website. As well as your own branding, understanding your brand is very important and crucial to the site’s success.

The difference Between Website Design and Web Development

A common question asked by clients is what is the difference between a web designer and a website developer? It has a pretty simple answer, web designers create the look of the website. Whereas website developers build the actual website.

Website Design

As we mentioned earlier in the journal entry, website design is all about the look of the website. A website designer will design the wireframes, understand the brand and create the overall look of the website. They will also use their understanding of UX to make the website easier to use, thus helping to increase conversions. Find out more about our professional web design services here.

Website Developer

A website developer will work with the designer in order to make their designs fit onto the website. A good developer should be able to build an almost 1 to 1 recreation of the designed site. However, it’s important to work with designers who understand website development. This is because there are some big no-nos when it comes to design and actually building.

What Should You Look for in a Website Designer?

The whole point of a website designer is to understand your brand and your business and implement this into a website. Here are some areas to look out for:

They take an interest in your brand

The designer needs to understand your brand in a lot of detail to represent it. With some sites reaching 1,000s of visitors everyday this can be crucial when building your brands reputation..

Experience in Website Design

This might sound pretty obvious; however, it is important to check and make sure they do. Some designers and companies out there think it’s the same process as designing a brochure, which it is not. Whilst some print designers can transfer their skills into website design, and vice versa, this is not always the case.

Do they work with a website developer?

You need to understand whether they already have a developer. This can create a much smoother website creation process. If not, do they know anyone who can develop their designs.

Rounding Up: Why Use a Professional Web Designer?

A website designer brings a range of benefits, including experience, education and developers. Designers help give you more time and create, in general, a better and faster website. Website designers should offer some form of development with the project as this will bring the design to life. It’s important to work with a designer who you believe can enhance your brand through the use of a website.

If you’re interested in a website design project, connect with Fellow using the contact details below.